Professionelle Krisenkommunikation Basiswissen, Impulse und Handlungsempfehlungen für die Praxis
Jana Meißner, Annika Schach Hrsg.
- 2., überarbeitete und erweiterte Auflage
- XI, 360 Seiten Illustrationen 24 cm
ISBN: 9783658436384 Broschur : circa EUR 49.99 (DE), circa EUR 51.39 (AT), circa CHF 55.50 (freier Preis), circa EUR 46.72 3658436387
Standard No.: 9783658436384
Publisher. No.: Bestellnummer: 978-3-658-43638-4 Bestellnummer: 89232505
Nat. Bib. No.: 25,A03 dnb
Nat. Bib. Agency Control No.: 1309826870 DE-101
Subjects--Topical Terms: Unternehmen Krisenmanagement Kommunikation Krisenmanagement Kommunikation
Subjects--Index Terms: (Produktform)Paperback / softback (BISAC Subject Heading)BUS052000 (BISAC Subject Heading)KJSP (BISAC Subject Heading)BUS090030 (BISAC Subject Heading)BUS070060 (BIC subject category)KJS (BIC subject category)KNT Buch Krisenkommnunikation Unternehmenskommunikation Krisenprävention Risikomanagement Praxis Kommunikatoren Unternehmen Public Relations (Springer Nature Product Market Code)SC513010: Online Marketing/Social Media (Springer Nature Product Market Code)SC513020: Media Management (Springer Nature Taxonomy)5193: Corporate Communication (Springer Nature Taxonomy)6331: Digital Marketing (Springer Nature Taxonomy)7670: Media Planning (BISAC Subject Heading)BUS052000 (BIC subject category)KJSP (VLB-WN)1789: Hardcover, Softcover / Wirtschaft/Sonstiges (stw)Krisenmanagement (stw)Kommunikation Issue Management Krisenkommnunikation (Springer Nature Marketing Classification)A (Springer Nature Subject Code)SC513040: Corporate Communication/Public Relations (Springer Nature Subject Collection)SUCO41169: Business and Management (lcsh)Corporate Communication/Public Relations (lcsh)Internet marketing (lcsh)Industrial management Sammelwerk (lcsh)Communication in organizations. (lcsh)Telemarketing. (lcsh)Internet marketing. (lcsh)Advertising media planning. Corporate Communication. Digital Marketing. Media Planning.
Dewey Class. No.: 658.4056