TY  - BOOK
AU  - Meißner,Jana
AU  - Schach,Annika
ED  - Springer Fachmedien Wiesbaden
TI  - Professionelle Krisenkommunikation: Basiswissen, Impulse und Handlungsempfehlungen für die Praxis
SN  - 9783658436384
U1  - 658.4056 23/ger
PY  - 2024///]
CY  - Wiesbaden, Germany
PB  - Springer Gabler
KW  - Unternehmen
KW  - gnd
KW  - Krisenmanagement
KW  - Kommunikation
KW  - (Produktform)Paperback / softback
KW  - (BISAC Subject Heading)BUS052000
KW  - (BISAC Subject Heading)KJSP
KW  - (BISAC Subject Heading)BUS090030
KW  - (BISAC Subject Heading)BUS070060
KW  - (BIC subject category)KJS
KW  - (BIC subject category)KNT
KW  - Buch Krisenkommnunikation
KW  - Unternehmenskommunikation
KW  - Krisenprävention
KW  - Risikomanagement
KW  - Praxis
KW  - Kommunikatoren
KW  - Public Relations
KW  - (Springer Nature Product Market Code)SC513010: Online Marketing/Social Media
KW  - (Springer Nature Product Market Code)SC513020: Media Management
KW  - (Springer Nature Taxonomy)5193: Corporate Communication
KW  - (Springer Nature Taxonomy)6331: Digital Marketing
KW  - (Springer Nature Taxonomy)7670: Media Planning
KW  - (BIC subject category)KJSP
KW  - (VLB-WN)1789: Hardcover, Softcover / Wirtschaft/Sonstiges
KW  - (stw)Krisenmanagement
KW  - (stw)Kommunikation
KW  - Issue Management
KW  - Krisenkommnunikation
KW  - (Springer Nature Marketing Classification)A
KW  - (Springer Nature Subject Code)SC513040: Corporate Communication/Public Relations
KW  - (Springer Nature Subject Collection)SUCO41169: Business and Management
KW  - (lcsh)Corporate Communication/Public Relations
KW  - (lcsh)Internet marketing
KW  - (lcsh)Industrial management
KW  - Sammelwerk
KW  - (lcsh)Communication in organizations
KW  - (lcsh)Telemarketing
KW  - (lcsh)Advertising media planning
KW  - Corporate Communication
KW  - Digital Marketing
KW  - Media Planning
UR  - http://deposit.dnb.de/cgi-bin/dokserv?id=c6ede2da44c948c6bb022c865e4de136&prov=M&dok_var=1&dok_ext=htm
UR  - https://link.springer.com/978-3-658-43638-4
UR  - https://d-nb.info/1309826870/04
ER  -