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Hersteller- und Handelsmarketing /

Bormann, Ingrid,

Hersteller- und Handelsmarketing / Von Prof. Dr. Ingrid Bormann und Prof. Dr. Joachim Hurth. - 1 online resource (516 pages) : illustrations (some color), charts, tables

Includes bibliographical references and index.

ISBN: 9783470001883 (e-book)

Subjects--Topical Terms:
Marketing.

Index Terms--Genre/Form:
Electronic books.

LC Class. No.: HF5415 / .B676 2014

Dewey Class. No.: 658.8

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