Internationales Marketing Klaus Backhaus/Markus Voeth

By: Backhaus, Klaus, 1947- [Verfasser]Contributor(s): Voeth, Markus, 1968- [Verfasser]Material type: TextTextLanguage: German Publisher: Stuttgart Schäffer-Poeschel 2010Edition: 6., überarb. AuflDescription: XI, 423 S. Ill., graph. Darst., Kt. 25 cmContent type: Text Media type: ohne Hilfsmittel zu benutzen Carrier type: BandISBN: 9783791026527Subject(s): Internationales Marketing | (VLB-PF)BB: Gebunden | (VLB-WN)1785: Hardcover, Softcover / Wirtschaft/Werbung, Marketing | (Zielgruppe)Fachhochschul-/Hochschulausbildung | (BIC Subject Heading)KJS | (LC classification)HF4999.2-6182Genre/Form: Lehrbuch | Lehrbuch Additional physical formats: Online-Ausg.: Internationales MarketingDDC classification: 658.84 Other classification: HF4999.2-6182 Online resources: Inhaltsverzeichnis | Inhaltstext
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